write-minded is a boutique content agency that was established by Libby Varcoe. Libby was one of Australia’s first professional online writers who began her web writing career by working on ninemsn and Elle Magazine’s first digital adventures. Libby now advises some of Australia’s leading government and corporate organisations on how to create and implement their online content strategies and best execute their web content. write-minded has completed online projects for The Australian Museum, AMP, MBF, St.George, Arts NSW, Qantas, The Art Gallery of NSW and many more. See our clients.
With a background in journalism and hundreds of websites and online campaigns under her cyberbelt, Libby brings a wealth of content experience to every project. She has a great eye for detail – but also knows how to focus on the big picture without getting lost along the way. Libby plays an active role in the delivery of all write-minded’s content services. She is also an engaging public speaker who delivers write-minded’s content training courses.
Libby holds a BA in Social Science (sub majoring in journalism) and a Master’s degree in Professional Writing from UTS (screen).